The main difference between Shill and Schill is that the Shill is a person who publicly helps or gives credibility to a person or organization without disclosing that they have a close relationship with the person or organization and Schill is a family name.
A shill, also called a plant or a stooge, is a person who publicly helps or gives credibility to a person or organization without disclosing that they have a close relationship with the person or organization. Shills can carry out their operations in the areas of media, journalism, marketing, politics, confidence games, or other business areas. A shill may also act to discredit opponents or critics of the person or organization in which they have a vested interest through character assassination or other means.
In most uses, shill refers to someone who purposely gives onlookers, participants or “marks” the impression of an enthusiastic customer independent of the seller, marketer or con artist, for whom they are secretly working. The person or group in league with the shill relies on crowd psychology to encourage other onlookers or audience members to do business with the seller or accept the ideas they are promoting. Shills may be employed by salespeople and professional marketing campaigns. Plant and stooge more commonly refer to a person who is secretly in league with another person or outside organization while pretending to be neutral or a part of the organization in which they are planted, such as a magician’s audience, a political party, or an intelligence organization (see double agent).Shilling is illegal in many circumstances and in many jurisdictions because of the potential for fraud and damage; however, if a shill does not place uninformed parties at a risk of loss, but merely generates “buzz”, the shill’s actions may be legal. For example, a person planted in an audience to laugh and applaud when desired (see claque), or to participate in on-stage activities as a “random member of the audience”, is a type of legal shill. Shill can also be used pejoratively to describe a critic who appears either all-too-eager to heap glowing praise upon mediocre offerings, or who acts as an apologist for glaring flaws.
Schill is a surname. Notable people with the surname include:
a nickname for Curt Schilling (b. 1966), American baseball player
Eleanor Schill (1904–2005), one of the first female medical doctors in England
Ferdinand von Schill (1776–1809), Prussian soldier
Kurt Schill (1911–1944), German communist and a resistance fighter
Lambert Schill (1888–1976), German politician
Michael H. Schill (b. 1958), American university president
Otto Schill (1838–1918), German jurist
Rachel Schill (b. 1982), Canadian softball player
Ronald Schill (b. 1958), German ex-politician, retired judge
A person paid to endorse a product favourably, while pretending to be impartial.
An accomplice at a confidence trick during an auction or gambling game.
A house player in a casino.
To promote or endorse in return for payment, especially dishonestly.
To put under cover; to sheal.
an accomplice of a confidence trickster or swindler who poses as a genuine customer to entice or encourage others
“I used to be a shill in a Reno gambling club”
“the agency is a shill for the nuclear power industry”
a person who pretends to give an impartial endorsement of something in which they themselves have an interest
“a megamillionaire who makes more money as a shill for corporate products than he does for playing basketball”
act or work as a shill
“your husband in the crowd could shill for you”